Wednesday, August 20, 2008
UK outfit woos SMEs with servers direct (TechWorld)
Biggest Problem Adrienne Cornelsen formed her Web-based marketing agency, InSite Interactive, in 1998. But the dot-com collapse that followed threatened to derail the rising entrepreneur. To survive, Cornelsen downsized her team and focused on satisfying established clients and building their word-of-mouth referrals.
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